Doc N Me Featured in YourStory.com on 8th March 2016
Doc N Me: Carrying Mothers are never far from their gynaecologist with this App
There comes a time when, after working in corporate for 15 years, the mind wants to take a break. Husband-wife duo Bhupendra Chopra and Samidha Garud had to find a way to give back to society to make their lives more meaningful. In 2014, the duo went on to build technology for NGOs operating in the rural hinterland of Vijayawada, Andhra Pradesh. While working in the field with Accredited Social Healthcare Activist (ASHA) workers, midwives who travelled to the remotest villages to help pregnant women and people suffering from ailments, the duo realised that there was an opportunity for technology to play a major role in recording birthing information.
A chance meeting, with a local politician, helped them gain support to roll out a technology pilot where tablets, given to 50 ASHA workers, used an app built by them. The app records medical information about pregnant women and videos that could explain the dos and don’ts of pregnancy. The duo realised that the business of information captured with software-as-a-service was an opportunity to be cracked.
According to the United Nations Children’s Fund (UNICEF), India’s infant mortality rate is very high. The mortality rate is approximately 39 per 1,000 births in India, where in USA and China it is 8 and 16 per 1,000 births, respectively. Indian women give birth to 25 million babies a year, but there are only 30,000 gynaecologists in this country and there has no date being collected or stored anywhere. In the USA, there are 21,749 gynaecologists handling 3.8 million births every year.
Therefore, on an average, a doctor should handle 833 births per year. It means they have to manage three births per day and meet new patients at the same time. Thus, by managing records, for both patients and doctors, the hospital can increase productivity and better delivery of care. “There is no live data in the system,” says Samidha Garud, Founder of Doc N Me. She adds that sometimes doctors receive so many calls that they practically have no idea of a patient’s condition. Till they see the paper medical history, which the patient carries to the hospital.